Specialization Mini-MBA in Tourism and Hospitality Management

Trainees have the opportunity to study the best practices carried out in Portugal for at this time is one of the world's leading countries in the tourism industry.

The leading brands of the Portuguese industry of tourism sector expanded their networks around the world where they are well known for their innovative and successful development strategies. Lisbon and Portugal, therefore, to provide students a living laboratory in which to make contact with the center of innovation and creativity in the Hospitality and Tourism Industry.

• Support investment decisions;
• Recognize the Financial Manager functions;
• Knowing Models and Techniques of Decision and Financial Planning;
• Knowing Funds Financing Instruments and the related selection criteria;
• Identify needs that lead to the maximization of the profits generated by the sale of a product or service;
• Implement the concepts in the daily activity of Hospitality Management;
• Maintaining relations with the outside world and the promotion of hotel services unit.

CONTENTS

Module 0 – Opening

• Presentation of trainers and trainees;
• Presentation of the objectives and training program operating methodologies.

Module I – Tourism management

• National Tourism Management;
• International Tourism Management;
• Critical Issues in Hospitality Human Resources;
• Strategic Marketing in Hospitality and Tourism.

Module II – Commercial and Financial Management

• Customer Service Management;
• Financial Analysis of Companies Hospitality.

Module III – Operational management

• Accommodation Operations Management;
• Management of Food Service Operations.

Module IV – Knowledge Test and Assessment

• Assess and evaluate the knowledge acquired.

Module V – Closing Action

• Specialization MIni-MBA evaluation: trainers and trainees.