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Strategy and Communication Policy in Public Administration


 At the end of the course, professionals are able to:
  • Understand and enforce the importance and the added value of a " strategy " of communication in the organization in the context of the role and performance of contemporary Public Administration;
  • Understand and know how to deal with a set of basic concepts and practical applications essential to the projection of communication strategies;
  • Rehearse and reflect on the various steps of design and implementation of a communication strategy adaptable to different circumstances.


CONTENTS

1. Potential and communication constraints in the Public Administration;
2. Communication strategies: previous issues - from planning to design;
3. Creative management and decision making;
4. Management and financial control;
5. Means, processes and logistics;
6. Study of cases and scenes;
7. Evaluation of results;
 
High Skills - Formação e Consultoria
Angola | Cabo- Verde | Moçambique | Portugal | S. Tomé e Princípe



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Schedule:
Duration: 21 Horas
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